Alphonse Maria Mucha is most often remembered for the prominent role he played in shaping the aesthetics of French Art Nouveau at the turn of the century. As a struggling and relatively unknown artist of Czech origin living in Paris, Mucha achieved immediate fame when, in December 1894, he accepted a commission to create a poster for one of the greatest actresses of that time, Sarah Bernhardt. Though the printer was apprehensive about submitting Mucha´s final design because of its new unconventional style, Bernhardt loved it and so did the public. ´Le style Mucha´, as Art Nouveau was known in its earliest days, was born. The success of that first poster brought a 6 years contract between Bernhardt and Mucha and in the following years his work for her and others included costumes and stage decorations, designs for magazines and book covers, jewelry and furniture and numerous posters.
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Lviv Ethnographical Museum possesses a unique collection of posters by Alphonse Mucha. This exhibition showcases some of his most popular works, which are considered to be masterpieces of French Art Nouveau. Also, a very rare work, the poster for 'Hommage Respectueux de Nestlé' (the Nestlé Company's tribute to Queen Victoria's 60th Jubilee) created in 1897 would be showcased at the exhibition.
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The exhibition will is opened on January 27th, 2017 at Lviv National Ethnographical Museum (15, Svobody Avenue, Lviv).